Magformers Is the Magnetic Construction Set for the Holiday Season: Watch How It Works at the Chicago Toy & Game Fair (ChiTAG)! by Elisa Schmitz

What will Santa bring your kids this year? Freddie Jordan hopes he brings Magformers! We caught up with Freddie at the Chicago Toy and Game Fair (ChiTAG) and he explained why kids will love this toy. Magformers is personally one of my favorite toys for kids.

Magformers is a magnetic construction toy. The magnet inside the toy is “super strong, it’s super safe, and because the way the magnet works, it always wants to stick together.” So kids can simply put them together because “there’s no compulsion, there’s no frustration when your children are building, and because of that you can lots of different tricks and have lots of fun,” says Freddie. Kids can take their 2D designs to 3D creations in seconds.

The best-selling set is Magformers' rainbow 30-piece set, but kids will enjoy racing adventures with the all-new Magformers 44-piece Sky Track Play Set. With a sky shuttle and multiple track accessories, you can create loops, ups and downs, and twists and turns for endless flight fun! Watch as your shuttle does a 360 spin and climbs the lift elevator! When your track is completed, the sky shuttle can go off-road in its sky car!

While kids should use their imaginations to build with Magformers, each set comes with step-by-step instructions. Magformers are for children 3 years and up, with the "sweet spot being 5 to 7," says Freddie. Magformers are also STEM approved. We think Santa would approve!