blog » November 7, 2016 by Donna John

#30SecondMom In-Depth: Celebrating the Power of Play With ChiTAG! by Donna John

5 years ago
#30SecondMom In-Depth: Celebrating the Power of Play With ChiTAG!

During this week's #30SecondMom Twitter chat, we talked with the masterminds behind the Chicago Toy & Game FairChiTAG, as it's commonly referred, is the largest toy and game fair in the U.S. open to the public. This year, ChiTAG will be held on November 19-20 at Navy Pier in Chicago. 

Q: Tell us what ChiTAG is all about!

Play is an important part of everyday life. Research has shown play has a pivotal role in cognitive development and maintaining a stable life. We created ChiTAG so people of all ages could come celebrate and promote the importance of play with us! The Chicago Toy & Game Fair (aka ChiTAG) was founded in 2003. Last year we broke our attendance record with over 30,000! This is the 14th year of ChiTAG and we are the largest non-hobby toy and game fair open to the public in North America!

Our Young Inventor Challenge is extremely popular for children ages 6-18. It’s exciting to see so many kids present their own original inventions to the toy and game industry. Young Inventor Challenge sponsors this year are Target and Pressman Toy! This year we added the Young Tech Challenge (ages 8-22) to showcase their tech idea. Registration closes November 14! The Young Tech challenge is sponsored by Spin Master and Tech Trep. Spin Master and Tech Trep are giving away some amazing products. (Learn more here!) 

Q: What can we expect at this year’s ChiTAG?

The Fair continues to grow each year and we’ve added more playful events over the years. Walk inside the largest Pom Pom Wow installation over 20-feet high! We're attempting to break a Guinness World Record! Come meet toy and game inventors from around the world including the inventor of Twister!

Parents can shop for the hottest new and classic toys for the holidays and get that shopping done! Razor is thrilled to showcase the Chicago Toy & Game Fair with new family rides: A5 Air plus t3 scooters and Crazy Cart Shift! Doors open one hour early for special access to families with children of special needs. Learn more about ChiTAG Lekotek Sensory Power Hour from 9-10 a.m. here

If you or a loved one is a Star Wars fan, enjoy our themed luncheon with Storm Troopers and Darth Vader! (Learn more here!) As always, toy and game companies welcome you to play with their newest and hottest toys, games and apps. Be sure to follow @ChiTAGWeek and #chitag for playful updates as we get closer!

Q: Tell us some of the hottest trends in toys for the 2016 holiday season.

  • Razor’s Crazy Cart SHIFTs into gear with newest addition to the family. Come test ride at booth 601!
  • PlayMonster is calling all lil' gardeners! My Fairy Garden Magical Cottage is an adorbs toy and real-life garden, too!
  • Snap pieces together and switch on your imagination with Roominate’s Cotton Candy Carnival, a fun wired building set from Play Monster!
  • Take wooden cars to the next level with Play Monster Automoblox with mix-and-match parts – fun for kids and adults!
  • All the kiddos are going crazy for Orbeez and Pom Pom Wow!

Q: How can people attend?

You can get your tix here. But hurry! Time is running out! Tickets include fun for the ENTIRE family! Interactive exhibits, test new products before they hit the shelves and a Yo-Yo Championship! Not to mention the Young Inventor & Tech Challenge, Ben’s Giant Bubble Show, Giveaways, Stage Events, Magic Shows and more! Check out our Social Media at Play Track on November 18 at Navy Pier. It’s free plus open to anyone interested in learning about social media. We are so excited to announce our Keynote is Julie Cole, co-founder of Mabel's Labels! (Sign up here!) Thank you to our panel of Play Influencers who help us spread the word about ChiTAG plus our mission to play every day.

Q5: Let’s talk about why play is so important for all ages! What are you doing in your daily life to play every day?

We are passionate about spreading the word and encouraging play every day. Research shows play is very important in youth development, resulting in a stronger sense of creativity and inquisitiveness. We also believe play is for ALL AGES. It develops and strengthens leadership, critical thinking and resolution skills.

Visit to learn more about the event! Grab your $3 off ChiTAG tickets by registering online using the promo code CHITAG3 here! Find discounted parking using Spot Hero! Extra $5 off with promo code CHITAG at checkout! Get a FREE ride with Lyft to the fair here! And be sure to follow @SoChicLife, @ToyQueen, @therockfather, @ChiTAGWeek, @RazorWorldWide, @PlayMonsterFun, @themayagroup and @mypompomwow!

Razor A5 Lux
Razor A5 Lux
Extra-large urethane wheels make the Razor A5 Lux kick scooter an extra smooth ride!
Razor Junior T3
Razor Junior T3
Easy to turn and hard to tip over, the T3 is the perfect introduction to the world of Razor scooters, with a patent-pending three-wheel design that helps young riders build core balance and riding skills.
My Fairy Garden
My Fairy Garden
A toy that’s also a real, live garden! Children plant the quick-germinating seeds and care for their garden, all while setting up and playing with adorable fairies, woodland friends and accessories!
Roominate Cotton Candy Carnival
Roominate Cotton Candy Carnival
Snap the pieces together to start your creations. If can imagine it, you can make it!
Orbeez Sweet Treat Studio
Orbeez Sweet Treat Studio
A whole new way to craft and play with Orbeez! Create and decorate delicious-looking pretend treats with crushed Orbeez.
PomPomWow Locker & Room Décor Set
PomPomWow Locker & Room Décor Set
Turn your room or locker from plain to wow with Pom Pom Wow!
Pom Pom Wow Decoration Station
Pom Pom Wow Decoration Station
Choose from the six different techniques to decorate your very own pom poms. The set folds up for easy mess-free transportation.
Orbeez Ultimate Soothing Spa
Orbeez Ultimate Soothing Spa
Orbeez are wet and wacky, soft and squishy, fun and funky, bouncy and beautiful. They start off hard and tiny. Add water and watch them grow to more than 100 times their volume!
Elisa A. Schmitz 30Seconds
So excited to be chatting about all the hot toys and games this year with Chicago Toy & Game Week! Thanks to our wonderful hosts and sponsors for this week's #30SecondMom Twitter chat - it's going to be a great night! Hope you'll join us! Alison R Beth Aldrich, CHC, AADP, CNT Alison Groen Adeline Benovil Adeline Benovil Mom Life Adventures Amanda Amanda Ah Sue Ann Marie Gardinier Halstead Amber DePaolo Angie Mozilo MomOfTwins astronaut~momma Stacey Artz Ayana Rose Barbara H Benita Hampel Charong Chow Christie Gosch Cecilia Cannon Jane Cabrera Jill Ceder, LMSW, JD Vicky Cianci Correy Kustin CosmoFrank Tracey Curtis Dr. Christina Hibbert Pam McCormick Dawn Lantero Francielle Daly Donna John Kristy Dominiak Dolores Hall Rana Durham Dulce Ortega Fuentes Eirene Heidelberger Elaine McGhee Ellen Lange Emily Quant Hill Erica Kane Erika Jennifer Essad everogers4 Stephanie Hailey Fields Carrie Beth Gail Harris Gina Valley Jacquelyn Gibbons Gina Jackson-Holliday Chef Gigi Gaggero Goal Setting Mom Holly Budde Mindy Hudon, M.S., CCC-SLP Kelly Huetteman Scott its_gail ✈️It's Just Me✈️ Samantha Kemp-Jackson Jan Mostrom Jennifer Young Joani Plenty Julie van Overbeek Just me Kelli Schulte Kim Kusiciel Cheryl Leahy Heather Bragg Deb Lowther Lisa Margaret Steck Meredith Schneider Michelle Thompson MIAHEAT4THEWIN nikki david Tre Harrington Jan Katzen CN Lynette Patterson Sharon PingPing Kelly Q. Anderson Raquel Masco Jen Rattie Naimah Razak Rihanna Mistry Ruth Tait Susan Campbell Cross Sujata Gazder therapistmom Tamara O'Shaughnessy TagaTaga Ko Tiffany C Toni B Chaton Turner Sandy VanBuskirk Veronica Vasquez Nancy Catherine Walker Crystal Wiltshire @juliewaltz_dōterragirl 2 Minute Yoga
Chicago Toy & Game Week
Can't wait for another great chat with all of you. Last week was so fun!
Holly Guski
I can't wait attend! We have 4 amazing boys so this will be super exciting! Chat with you tomorrow;)
RSVP Holly Guski
Amber Cheras
yay! rsvp shadow62310
Dolores Hall
RSVP @DaQueen_MrsDIVA ill be there
Yay!! I'll definitely try to be there. Hoping to be home by then.. RSVP MomOfTwins
Rsvp Kristi rsvp Kristi yay!!! sounds so much fun!
Sandy VanBuskirk
woo hoo sounds fun RSVP Sandy VanBuskirk #30SecondMom
Kathleen Newell
RSVP Kathleen Newell Cant wait for this fun filled party tonight!
Count this as my RSVP - I'll be there. Kristi
Can't wait to chat with all you tonight!
Amanda landry
RSVP good luck to all can't wait
RSVP @Lucky_4eva_24
Meredith Schneider
So excited! Can't wait! With 4 kids I need all the ideas I can get.
Holly Budde
What a great way to end today! cant wait to play tonight.
I am rsvp and I can't wait to party !!!!
Susan T
Excited! Thanks for the chance! Rsvp Susan T
RSVP @ phyliciasp 💗
Lori Leal
My excitement isn't describable (is that a word??) I simply cannot wait!! ❤ xoxo, Lori Leal
Lori Leal
I see my RSVP now. Sorry! My excitement got the best of me there for a minute. See you soon!! Lori Leal
Stacey Freeland
RSVP Stacey Freeland Looks like a super fun party.
Correy Kustin
You know I am already in @correyHope
Brandi Donahue
can't wait !!! rsvp @bdonahue2012
Rsvp @ ppre732
sherry bracy
Will See You All There! :) sherry bracy
I'm very excited about this party I have 3 little girls! RSVP Breeze

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